Trust The Twist was a global campaign inviting people to make decisions based on the twist of an Oreo (creme on the left, do X, creme on the right, do Y).
For the UK market we wanted to base the decisions on very British moments over the course of Summer using special build OOH to give each decision more context and cultural relevance.
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For the UK market we wanted to base the decisions on very British moments over the course of Summer using special build OOH to give each decision more context and cultural relevance.
